Concept example · Illustrative
The Artist’s
Room.
Boutique hotel · An artist residency to give the hotel a strong cultural identity and generate visibility outside peak season.

The brief
Give the hotel a strong cultural identity and generate visibility outside peak season.
The idea
Each season, an artist in residence reimagines a suite and the shared spaces.
Deliverables
- An artist-designed suite
- A site-specific work in the lobby
- A press and influencer private view
- A series of content
- A limited edition in the hotel shop
This concept illustrates a project approach. It does not present a completed client project.